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Discovery & Audit Templates

Question banks, scorecards, teardown talk tracks, and audit delivery emails for trades prospects.

Operational templates for calls and audits. The 15-minute discovery script playbook explains when to use each โ€” this hub is the fill-in-the-blank layer.

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Discovery Call Scorecard Export

Scorecard template to rate trades prospects after a discovery call โ€” fit, budget, urgency, and decision-maker access so you stop chasing bad leads.

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Discovery Call Question Bank

Question bank for discovery calls with trades owners โ€” revenue mix, lead sources, seasonality, and marketing scars without sounding like an interrogation.

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Competitor Teardown Talk Track

Talk track for walking a trades owner through a live competitor audit on a screen share โ€” Map Pack gaps, review counts, and website speed without trash-talking.

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Local SEO Audit Delivery Email

Email template delivering a local SEO audit to a trades prospect โ€” summarizes top findings, attaches the report, and books the review call in plain contractor.

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GMB Gap Analysis Report Intro

Opening paragraphs for a Google Business Profile gap analysis report โ€” categories, photos, posts, reviews, and Q&A compared to top local trades competitors.

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Website Audit Presentation Script

Script for presenting a website audit to a trades owner โ€” mobile speed, click-to-call, service pages, and trust signals without making them feel dumb about.

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Pre-Audit Intake Form Email

Email requesting info before a marketing audit for trades clients โ€” URLs, service areas, ad access, and competitor names so your audit isn't generic.

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Audit-to-Retainer Bridge Script

Script bridging from a free or paid audit delivery to a monthly retainer pitch โ€” ties findings to ongoing work trades owners understand as maintenance, not.

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Templates get the words. DealRaw gets the list.

After you customize these scripts, pull callable trades operators by city and trade on DealRaw.

Lifetime from $985
Free Discovery & Audit Templates for Trades Freelancers | DealRaw