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Free template ยท Proposals & Scope Templates

Proposal Follow-Up Email Generator

Follow-up email after sending a marketing proposal to a trades owner โ€” addresses silence, offers a review call, and references one job paying for the retainer.

This template follows up on proposals HVAC and plumbing owners haven't signed yet. The objections guide helps on the call; this email gets them back to the table.

Day 3 follow-up

Subject: Quick question on the Steve's Heating & Air proposal

Hi Steve,

Sent the proposal last Tuesday โ€” wanted to see if you had questions before busy season hits.

Happy to walk through it in 15 minutes. Reminder: the monthly fee is less than one AC install โ€” one extra booked job covers it.

What does your calendar look like Thursday morning?

โ€” [Your name]

Day 7 nudge

Hi Steve โ€” circling back once. If timing's off, no problem โ€” should I hold the start date or close the file for now?

Either way, the competitor snapshot I included is yours to keep.

โ€” [Your name]

Turn research into callable leads

These tools help you plan offers and pitches. DealRaw gives you the list: phone numbers, emails, neglect scores, saved lists, and daily email alerts on Pro โ€” filter by city and trade.

Related templates & tools

FAQ

Is this template free to use?
Yes. All DealRaw freelancer templates and calculators run in your browser with no account required. Customize the output and paste into your CRM, email, or proposal doc.
How is this different from the guides?
This page gives you ready-to-use copy. The related guide "7 Objections Trades Owners Throw at You (And Word-for-Word Responses)" covers strategy, timing, and when to use it โ€” complementary, not duplicate content.
Can I use this for HVAC, plumbing, and other trades clients?
Yes. These resources are built for US home-service and trades operators โ€” HVAC, plumbing, pest, landscaping, roofing, and similar verticals where owners answer the phone and buy on ROI math.
Proposal Follow-Up Email Generator โ€” Free Template | DealRaw