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Project Kickoff Email for Trades Clients

Kickoff email after a trades owner signs โ€” sets expectations, lists access you need, and books the first working session without overwhelming a busy dispatcher.

This template is the first email after signature for HVAC or roofing clients. The first thirty days onboarding guide covers the full timeline; this is the day-one send.

Kickoff email

Subject: Atlas Roofing kickoff โ€” Tuesday March 4 at 8:00am CT

Hi Tom,

Welcome aboard โ€” excited to get Atlas Roofing more booked jobs from Google.

KICKOFF CALL: Tuesday March 4 at 8:00am CT (30 min, Zoom link below)

We'll cover:
1. GMB optimization and call tracking setup
2. Who on your team approves photos and truck shots
3. Your service area map and seasonal priorities

Please have admin access ready for Google Business Profile and your website CMS if possible.

See you Tuesday March 4 at 8:00am CT.

โ€” Alex

Internal prep checklist

Before kickoff for Atlas Roofing:
โ˜ Confirm Tuesday March 4 at 8:00am CT on calendar with Zoom link
โ˜ Pull baseline GMB screenshot and 3 competitor listings
โ˜ Draft week-1 task list for GMB optimization and call tracking setup
โ˜ Send access request email if not already done

Turn research into callable leads

These tools help you plan offers and pitches. DealRaw gives you the list: phone numbers, emails, neglect scores, saved lists, and daily email alerts on Pro โ€” filter by city and trade.

Related templates & tools

FAQ

Is this template free to use?
Yes. All DealRaw freelancer templates and calculators run in your browser with no account required. Customize the output and paste into your CRM, email, or proposal doc.
How is this different from the guides?
This page gives you ready-to-use copy. The related guide "First 30 Days Client Onboarding Checklist for Trades Marketing Retainers" covers strategy, timing, and when to use it โ€” complementary, not duplicate content.
Can I use this for HVAC, plumbing, and other trades clients?
Yes. These resources are built for US home-service and trades operators โ€” HVAC, plumbing, pest, landscaping, roofing, and similar verticals where owners answer the phone and buy on ROI math.
Project Kickoff Email for Trades Clients โ€” Free Template | DealRaw